Patch sponsorship is one of the smartest ways brands are gaining visibility at Grand Slams - without spending six figures. From coaches to star players, this blog explores how brands are making an impact with affordable, high-trust sponsorships courtside at Roland Garros, Wimbledon, and beyond.

Becoming media ready is essential for every athlete. Download our free Media Ready Scorecard to assess your strengths, build confidence, and show up like a pro on and off the court.

Daria Kasatkina has officially begun her next chapter in professional tennis, this time, as an Australian tennis star. In her first match under the Australian flag, the world No. 12 secured a dominant victory at the Charleston Open, marking a historic moment in her career.

Leading Belgian sports and lifestyle apparel brand Osaka World announces a multi-year apparel partnership with World No. 34 tennis star Elise Mertens. A press release issued by Ascend Sports Publicity.

With the NCAA tightening NIL regulations, college athletes must navigate stricter compliance while maximizing sponsorship opportunities. Ascend Sports Publicity specializes in NIL brand management, helping athletes secure endorsements, stay compliant, and build a powerful personal brand. Follow these tips to navigate the Name, Image, Likeness landscape

The PTPA’s lawsuit challenges the deep-rooted inequities in professional tennis, fighting for fair pay, player representation, and financial stability. At Ascend Sports Publicity, we witness these struggles firsthand and stand with the PTPA in advocating for a fairer, more sustainable future for athletes.